Our Mission
and Values

We are in the process of obtaining out 501(c)3 status. Based in Los Angeles, we conduct our programs through the country and leverage our unique partnership with the 300 Pound Vegan.

We believe in the inherent worth of all animals.

We believe in the value of a plant-based diet.

We believe in the protection of our environment.

We believe in improved public health, with special attention to food deserts, and the issues faced by people stuck in these deserts.

Our goals is to raise public awareness, educate people about their choices and options, and make the world a healthier, greener, more humane place.